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With all of the technology and various communication channels today, why isn’t it easier to communicate with your audience? After all, if they’re just as passionate about your mission as you are, shouldn’t your message be the loudest or at least always be at the top of their inbox or social media feed? But it’s that technology and those various channels that make it difficult to communicate effectively.
I can help you minimize the noise and reach your audience in ways that increase engagement, increase support, and, ultimately, increase the impact of your organization. By crafting a clear message to share your vision and delivering that message cohesively across multiple channels, you can reach your audience like never before. Whether it’s to raise funds for a specific project, to increase giving overall, or to increase engagement through volunteering – it all comes down to communication. It’s not just about whether they hear you; it’s about their response.
With clear, compelling communication, you will lead your audience to the response for which you are hoping. Whether you're looking for greater awareness of your cause, more volunteers, or increased financial support, improved communication is the key.
When you need additional financial resources for a large project that has long-term impact on your organization's mission, a well-planned, well-executed capital campaign can connect resources and deepen the connection between your people and your vision.
Growing your giving is about more than just dollar signs and numbers. You want people to join the mission that you're on, to become a bigger part of the "how" than just writing a check. By helping them understand the potential for greater impact, you will grow your annual giving.
Data is a vital element to any organization. Who volunteers? Who contributes financially? Who advocates for your mission? How you use your data can make a difference between just existing or actually making a difference. Through analysis, use your data to grow your impact.
If communication is important, how you communicate is critical. The same message delivered in different ways can elicit completely different responses. Creatively formatting and delivering your message will make it more compelling, higher response means more impact.
Human interaction is, of course, the most effective means of sharing your mission and vision. The tools available today, however, allow you to more effectively reach your audience at strategic points, allowing them more opportunities to engage and make a difference.
You know that a large percentage, if not most, of your annual giving is received in November and December. Let's embrace that reality and strategically position your organization to receive the maximum support during the end-of-year generosity boost.
It can seem like you spend more time managing the organization than accomplishing your mission. Technology affects your culture, efficiency, and relationships. Putting the right systems in place can give you the insight and more time to accomplish your mission.
What would it look like if your audience heard your message like never before? What would it look like if you had all of the support you need to fulfill your mission?
Maybe you just need to ask a question. Or you may see a specific way that I can help you increase the impact of your organization. I’d love to hear from you.
Reach out and let me know how I can help – I will answer your question or respond with more information about how we can connect to further discuss an opportunity for me to serve your organization. Either way, I look forward to hearing from you!
If you prefer to contact me directly, you can email, text, or call me: